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One Nation is launching a minimum $10 million ad campaign boosting the Republican reconciliation package.

Thune-aligned group launches reconciliation ad campaign

News: One Nation, the outside issue advocacy group aligned with Senate Majority Leader John Thune, is launching a minimum $10 million ad campaign boosting the Republican reconciliation package.

The first step in the summer opening salvo is a $1 million investment in Georgia and D.C.

One Nation is going after Sen. Jon Ossoff (D-Ga.), calling on the most vulnerable Senate Democrat to back the “One Big Beautiful Bill.”

“If Sen. Ossoff votes no on the working families tax cut, he’s voting yes on higher taxes, rising costs, jobs sent back to China,” the ad’s narrator says.

The spot is running on cable, broadcast and digital in Georgia. One Nation is also undertaking a texting campaign to supplement the ad effort.

One Nation is also running an ad, airing on cable and digital in D.C., which hails the reconciliation bill as a joint effort between Thune and President Donald Trump to avoid “the largest tax hike in history.”

The message guidance is clear: Relentlessly focus on the economic benefits of the GOP tax package. Senate Republicans have received briefings that indicate the tax cuts poll the best of any other policy portion of the package.

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Editorial photos provided by Getty Images. Political ads courtesy of AdImpact.

Presented by Apollo Global Management

Over the next decade, over $75 trillion is needed to modernize US industries. Apollo is stepping up with investments to power infrastructure, energy and technology for America’s next chapter. Learn more.